Design Thinking for Innovation
Course Length: 1 day
DESCRIPTION
Instill an understanding of how to use design thinking for innovation within your organization. An interactive, hands-on experience introduces non-designers to the design thinking process and steps through problem-solving and solution-creation. Students will obtain a knowledge of how design thinking works and how to apply design thinking tools and techniques to their own work. Let your creativity loose!
TARGET AUDIENCE
Anyone is welcome to attend this course regardless of their skillsets or experience.
PREREQUISITES
None
COURSE OUTLINE
INTRODUCTION
- Course objectives
- Workshop: Experience the design thinking framework
ABOUT DESIGN THINKING
- Why design thinking
- User-centered design
- Review of design thinking frameworks
- The design thinking process
- Teamwork
- Golden rules of teamwork
COMPREHENSION
- Understanding your users by gaining empathy
- Comprehension techniques
- Ecosystem mapping
- Personas
- Customer journey
IDEATION
- Reframing the problem
- Ideation techniques
- Visual thinking
- Creative thinking
- Idea generation
- SCAMPER
- Crazy 8s
- Concept Mapping
PROTOTYPING
- Concept your idea
- Prototyping techniques
- Principles of design
- Human-centered design
- Bodystorming
EVALUATION
- Getting early and valuable feedback from the consumer
- Evaluation techniques
- Paper prototype
- Focus groups/workshops
RUNNING A DESIGN THINKING WORKSHOP
- Getting early and valuable feedback from the consumer
COURSE SUMMARY
- Key takeaway review
- Develop an Action Plan with next steps, based on the student’s current project